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People Data Labs- Data Union

data union


People Data Labs facilitates a 100% opt-in data sharing platform among our B2B & B2C clients or partners. We leverage this powerful, compliant, and unified source of data to power our database.


The industry standard Data union

Our data union partners have enabled us to build out, and maintain information on 1.5 Billion people profiles. This dataset can be leveraged by your business. 50% of our clients share their data with us for a discount. You are not required to share your data with us.

data match rates
extremely competitive pricing

People Data Labs' match rates are 20-40% better than competitors according to independent tests. Data union partners get access to this data at aggressively competitive rates.



data merging safe
safe handling of data 

Your data points are used to append, enrich and update fields on people and companies that we already have in a private and safe manner.  By default, participating companies are kept anonymous.



data union member benefits
Priority partner benefits

We work closely with our customers to launch the most powerful APIs needed to fuel their products, apps and workflows. Data union partners get first access to our latest technologies.


Something Powerful

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zero impact on your data

data union partner safe

safe and secure 

The data companies contribute to the data union is safe, secure, and uncompromised. People Data Labs does not have the ability to access or alter the data within your databases. 

better data insights

Improved entity resolution

Contributing data to the data union helps People Data Labs make logical connections between entities, and improves the accuracy of our data, which in turn has a secondary benefit to customers. 

data across verticals & departments



B2B companies from mid-market to enterprise in size can participate in the data union by contributing their existing data, and receiving the new and targeted data they seek in return. This exchange system enables companies to efficiently access new person and company data points from a wide variety of industry verticals and workflow management tools, at no cost. 

Rich entities across verticals:
  • Software / Technology
  • Finance
  • Insurance
  • Marketing / Sales
  • Healthcare