Accelerating Demand Generation Services with Data Enrichment

Madison Logic, a global leader in account based marketing tools, needed to expand its access to quality B2B data in order to help clients connect with more individuals and organizations in-market for their services. They turned to People Data Labs to supply the high quality easily accessible data they needed to power their solution, leveraging PDL’s commitment to innovation to free up its own internal resources to build superior demand generation tools and ABM tools.

Key Results:

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    5x acceleration of data through-put

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    Faster enrichment of more records

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    Better, more accurate matches